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Lesson 2: Origins of Mass Media

Lesson 2 Overview

 

Introduction

Lesson 2 focuses on the origins and historical development of telecommunications and mass media, from as far in the past as prehistory to the most recent events. It will help you learn the history in a systematic way and understand the milestones that have led to our current situation.

Objectives

Here are the objectives for this lesson:

  • Discuss how advances in communication technologies, such as writing and the printing press, have influenced civilizations.
  • Understand the evolution of media in agricultural and industrial societies.
  • Understand how emerging communication technologies are changing the way we live and work.
  • Discuss how our modern information society has influenced our consumption of media.
  • Identify the components of the SMCR model of the communication process.

Lesson Readings and Activities

By the end of this lesson, make sure you have completed the readings and activities found in the Lesson 2 Course Schedule.

 

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