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Lesson 3: The Business Case for Conducting OD Evaluation and Appraisal

Lesson 3 Activities

Lesson 3 Discussion

Overview

Think about an organizational change effort you were involved in, either as a participating member of the organization or as a change leader. Now, make the business case for evaluating that change effort. Your goal is to convince the executive team that evaluating the change effort is worth the time and labor. Use your readings and other sources to support your ideas, making sure to cite them.

Instructions

Make your initial post by Thursday at 11:59 p.m. (ET). You must make your initial post before seeing other classmates' posts.

Respond to other classmates' posts (with questions, if possible). You need to reply to two peers' responses (at least) by Sunday at 11:59 p.m. (ET). Avoid saying things like “I like that idea”; instead, analyze your classmates' ideas, ask questions to further the discussion, and engage with your teammates (when applicable).

Return to the discussion multiple times during the week to answer questions, read new posts, and ask questions/make comments.

Posting Timelines
DayTask
Monday–ThursdayPost initial reply.
Friday–SundayReview fellow learners' posts and respond to at least two.

Lesson 3 Blog Application: Developing the Business Case for your Case Study

“Understanding is the beginning of approving.”

André Gide

Overview

Using your case study, which you had built the foundation/background in Lesson 2, create the business case for why you should evaluate the change effort. Be specific about why this challenge is perfect for the change project in your case study. This blog post should outline the change project so you can then start to layer in evaluation metrics over the course of the semester.

This is a slightly different application of the business case because some projects have already happened (or will happen); with that in mind, know that it will be used to determine whether a project should go forward, view it with some flexibility, and know that it is a great exercise to use in any industry.

Is a project worth doing? Consider these questions as you decide (or look back):

  • What is your goal?
  • What’s stopping you from reaching the goal?
  • How much change is needed to overcome the problem?
  • Are you certain this will solve the problem?
Instructions

Be sure to specify the outcomes of the change effort if you have not done so already. Share what makes this case study an area that needs to be assessed for how evaluation would apply to it.

Include the following in your business case description:

  • Define the problem or opportunity: What were the objectives or outcomes?
  • How does (or did) the project align with the strategic goals of the organization?
  • Describe the benefits of this change project to the organization.
  • Who is the sponsor or the person in charge of this project?
  • Are there resources defined for the project?
  • Explore and list the potential risks involved in implementing the change project.
  • What is the scope of the project? Are there any concerns that the scope will expand (scope creep)? How will you address them?
  • What associated costs are included in implementing this change project?
  • What is the timeline for the project (as it happened or will happen)?
  • What key performance indicators will be monitored during the project?
  • What was (or will be) the impact on operations, human resources, quality, and employees?
  • What is (or was) the organizational capability to deliver the project outcomes?
Writing Guidelines for All of the Blogs in the Case Study
  • Your audience is the executive team.
  • Be concise while clearly and completely answering the prompts.
  • Eliminate conjecture and minimize jargon.
  • Demonstrate the value and benefits the project brings to the business in each evaluation component as you move forward.
  • Provide supplemental material from the course or elsewhere to support your decisions. Use APA style for citations and references.
  • Edit your work.
  • Use headings to define what you are addressing in each section; you can often use the ones in the assignment instructions.
  • Use bullet points when you want to list something.
  • Tell a story. Be engaging and specific at the same time to get the audience interested.
Deliverables

Complete your blog post and add the link to your blog in the assignment submission space by Sunday at 11:59 p.m. (ET).


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