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Lesson 5: Recruitment

Talent Management: Strategic HR, Recruitment and Selection

Developing options to search for potential applicants must occur consistent with our earlier concern for strategic organizational objectives. Consider the situation in which GE found itself in recent years, desiring to move from a primarily industrial enterprise to a player in the cloud-based digital solutions market. As the company sought to rebrand itself, it created a marketing campaign featuring Owen.

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The GE's Move into Digital Necessitate 'Blizscale' Hiring article appearing on the Society for Human Resource Management (SHRM) website discusses the less visible elements associated with acquiring talent (i.e., more Owens) to support the company’s strategic vision.

 


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