MIS 204: Introduction to Business Information Systems

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Sample Syllabus

Sample Lesson

Introduction

Chapter 1: The system as black box

How do systems and information systems differ?

How to evaluate system performance

Components of a computer-based information system

Chapter 2: Lesson Objectives

Value-added

Managing the value chain

Competitive advantage

Information systems management

Assignment

Managing the value chain

How do we manage the value chain? There are two key aspects to managing a value chain. First, we must manage the supply chain or what travels across the value chain.  This field of study is referred to as Supply Chain Management (SCM). SCM involves determining what supplies and their quantities are needed to meet customer demand, what processing approaches should be used, and how to get the finished products to the end user. The second key aspect is Customer Relationship Management (CRM). CRM focuses on managing all interactions with the customer. The goal is to anticipate and meet the needs of the customer and build a loyal customer base. You can quickly see that the two are inter-related. You may also see that SCM and CRM are also closely related to the marketing function. This highlights an important concept. All business functions and processes are inter-connected and interdependent.

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